Windak, a company based near Tallinn, Estonia, has been quietly exporting packaging machines to the United States for decades, establishing a significant niche in this market. With an annual export count of 20 machines, it operates in a sector that is not well-known outside of its specific economic circle. The company focuses on providing equipment for cable winding, a process necessary for the food industry, albeit Windak itself does not produce cables.

The CEO, Staffan Edström, emphasizes that Windak's role is akin to that of a supplier in the food industry; they don't create the primary product (in this case, the cables), but instead facilitate its packaging, which is an essential process in delivering the final product to consumers. This comparison underscores the importance of their machinery in ensuring that products are presented and delivered effectively within a competitive market.

Despite the obscurity surrounding Windak, its contributions highlight how specialized manufacturing can thrive under the radar, participating in global supply chains that link small economies like Estonia to larger markets like the USA. This aspect of international trade illustrates how local enterprises can influence larger economic dynamics, often without widespread recognition.