During a live broadcast of 'This Morning', ITV presenter Alison Hammond made a controversial remark concerning Andrew Mountbatten-Windsor’s recent arrest, which occurred on his 66th birthday. She expressed surprise that the police had chosen to make the arrest on such a significant day, questioning why it wasn't done earlier. Hammond's comments prompted backlash from viewers who found her remarks to be in poor taste given the serious nature of the situation surrounding the former royal's alleged misconduct.

The incident unfolded as Hammond was hosting the show alongside Dermot O’Leary, who initially reported on the arrest of Mountbatten-Windsor at his temporary residence on the Sandringham estate, leading to an unexpected turn in the day's news coverage. Despite acknowledging the developing situation, Hammond appeared preoccupied with the timing of the arrest and its coincidence with the former royal's birthday, which some viewers deemed inappropriate given the gravity of the accusations against him.

As a result of her comments, social media responded swiftly with criticism directed at Hammond for seemingly trivializing serious allegations against a member of the royal family. This incident highlights how public figures' remarks can be scrutinized, especially when it involves high-profile individuals and sensitive topics, and reflects the responsibilities that media personalities carry while discussing ongoing legal matters.