The record numbers of the Olympics on TV
The article discusses the impressive television coverage of the Olympics in Italy, particularly from the WBD House in Cortina, emphasizing the technological advancements and the scale of the production.
The article highlights the remarkable television broadcasting of the Olympics, emphasizing its extensive reach and spectacular presentation. The WBD House, situated next to the Cortina stadium, serves as the command center for Eurosport, which is launching its presence on HBO Max in Italy. This facility is not only large, measuring 600 square meters over two floors, but also constructed using sustainable materials, incorporating 217 pieces of recycled steel and glass from previous editions of the Olympics.
Inside the WBD House, a dedicated team of 90 professionals operates 12 cameras, including drones and steadicams, to capture the thrilling action across various Olympic events. The article notes the inclusion of three external XR setups that utilize virtual reality to immerse viewers in the Olympic experience, offering dynamic views of key locations such as the snowy peaks, the Cortina Curling Stadium, and the Tofane Alpine Centre. The production aims to create an exhilarating experience that engages viewers from their homes.
Lastly, the article mentions that the setup includes live stand-up stations for athlete interviews, indicating a comprehensive approach to broadcasting that blends innovation with traditional coverage. This effort reflects not just the capabilities of the technology used but also the spirit of the Olympics, inviting audiences to connect with the event intimately, despite the geographical distance, marking a significant milestone in sports broadcasting in Italy.