In March, Gran Canaria emerges as an appealing destination for Brits seeking a sunny escape from the dreary early spring weather of the UK. With average daily highs reaching 22C and an abundance of sunshine, it's a stark contrast to the meager three to four hours of sunlight typically experienced in the UK during this month. Travelers are drawn to the island's beautiful unspoilt beaches and vibrant local culture, making it a perfect choice for a break at this time of year.

The island has become increasingly popular among tourists, especially those from the UK who are eager to bask in warmer weather without the long-haul flight associated with other sun-soaked locations. Gran Canaria offers flights that are relatively short, averaging about four-and-a-half hours, which is a significant advantage for travelers looking for a quick getaway. Furthermore, the affordability of the destination is highlighted by extremely low prices for food and drink, such as 85p pints during happy hour, making it an attractive option for budget-conscious travelers.

As Gran Canaria continues to attract more visitors, it stands in competition against better-known Canary Islands such as Tenerife. However, its growing reputation as a winter sun destination indicates a shift in traveler preferences, where many are opting for less-crowded locations that still provide a delightful getaway experience. This trend not only supports the local economy but also showcases the diverse offerings within the Canary Islands for travelers year-round.