Feb 16 β€’ 15:49 UTC πŸ‡ΈπŸ‡ͺ Sweden SVT Nyheter

Here the cafes in Karlstad and Kil prepare for Fat Tuesday – follow along with the preparations

Cafes in Karlstad and Kil are gearing up for Fat Tuesday, with varying flavors of semlor, despite a slowdown in sales attributed to the Swedish economy.

In preparation for Fat Tuesday, cafes in Karlstad and Kil are actively preparing for one of their busiest days of the year, known for the popular Swedish pastry, semla. Pastry chef Γ…sa Berggren expressed concerns over a slower semla sales trend this year, potentially linked to current economic conditions in Sweden. However, she remains optimistic as Fat Tuesday typically encourages people to indulge in a semla, indicating that consumer interest is still evident with increasing orders as the day approaches.

The owner of a cafe in Kil, Lotta Johansson, highlighted the significance of Fat Tuesday, deeming it their best and most important day of the year. She shared aspirations to surpass the previous year's record of 1,700 semla sales, showcasing the competitive spirit among local establishments. The anticipation for the day is palpable, with various cafes experimenting with and offering a variety of flavors to attract customers beyond the traditional semla flavor.

Viewers are encouraged to follow the preparations in a local bakery in Karlstad where thousands of semlor are being made, as well as at the Kil cafe which is introducing ten different semla flavors this year. This move reflects a trend among bakeries to innovate and cater to diverse customer preferences, potentially contributing to a boost in sales despite earlier economic challenges.

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