The article reveals that TikTok monitors user activity not only within its app but also across various parts of the internet, significantly expanding its surveillance capabilities. It highlights that sensitive information, such as health diagnostics and personal crises, is sent back to TikTok even from websites unrelated to its services. This data collection is alarming, especially for users who may not even have an account with TikTok, suggesting a comprehensive tracking system that encroaches on personal privacy.

Further, the article notes that TikTok's tracking capabilities are evolving, spearheaded by a recent enhancement to its functions which enables even more detailed surveillance of users. This comes on the heels of a deal facilitated by a consortium with ties to former President Donald Trump, raising further concerns about the potential misuse of collected data and privacy rights. The implications of such expansive tracking could merit a serious examination into the ethics of data collection in social media.

Finally, the piece encourages readers to take measures to protect their privacy online and provides insights into how users can safeguard against invasive tracking practices by TikTok and similar platforms. As these social media companies expand their data collection strategies, users may find it increasingly necessary to be vigilant about their digital footprints and the information they share online.