The final of the Benidorm Fest 2026 took place without the Eurovision context for the first time, achieving a 12.1% audience share. This represents a significant decline in viewership compared to previous years, as an average of 1,085,000 viewers tuned in to see the duo Tony Grox & Lucycalys win the show with their song "T AMARÉ." Although the show's viewership fell sharply, more than 4.1 million people connected with the broadcast at some point, indicating a fluctuating interest. Despite being the least watched edition in its history, the public broadcaster La 1 was able to lead Saturday night's television ratings. In contrast, Antena 3’s program, "Atrapa un millón," managed only a 9.4% share, demonstrating the competitive but declining landscape of Spanish television. This situation raises concerns about the future of the Benidorm Fest format, especially given its recent exclusion from Eurovision, as its audience appears to be dwindling. The low viewership of the 2026 edition could have implications for the show's format and its future iterations. With shifting viewer preferences and an increasingly saturated entertainment market, organizers may need to rethink strategies to re-engage audiences, making the upcoming editions crucial in determining the show's viability as a cultural institution in Spain. The evolution of format and content will be essential to maintain interest and viewership in the coming years.