The article from Ilta-Sanomat introduces a general knowledge quiz titled 'What is the common factor?' aimed at engaging readers with a fun and interactive challenge. Viewers are invited to test their knowledge and compete with friends by answering a series of questions, with the highest achievers noted for scoring 12 out of 12 correctly. This format not only entertains but also promotes a sense of friendly competition among participants.

In addition to the main quiz, the article connects various other quizzes and tests available on the platform, encouraging readers to explore their knowledge in diverse topics such as animal trivia or famous characters. It provides links to other related quizzes, creating an accessible platform for knowledge enhancement in an enjoyable way.

The emphasis on quizzes and interactive formats aligns with current trends in media that prioritize engaging content. The growing popularity of such quizzes reflects a broader societal interest in learning and personal development, suggesting that readers appreciate informative yet entertaining content that can be completed at their leisure.