Valentine's Day, historically seen as a time for casual fun, has transformed in modern society, where some criticize its commercialization. Ethnologist Juraj Zajonc argues that focusing solely on that commercial aspect narrows our understanding of this holiday. Instead, he emphasizes that Valentine's Day presents a unique opportunity to give and receive one of life's most precious gifts—love in its many forms.

The article further reflects on a recent sentiment expressed by Anna Polcková, an evangelical pastor, who shared her thoughts on the happy couples' photos posted by her colleagues during the National Marriage Week. This reflection leads to a consideration of the feelings of those who do not live in traditional marriages, such as single parents, singles, and the divorced, acknowledging their struggles and loneliness during this holiday that celebrates romantic love.

Through these discussions, the piece aims to broaden the understanding of Valentine's Day, encouraging readers to appreciate love beyond marriages and romantic partnerships. It seeks to foster inclusivity and recognition for all forms of love, urging society to be more considerate of diverse relationship experiences, especially during times that are often centered around traditional romantic relationships.