Feb 14 • 04:00 UTC 🇮🇹 Italy Il Giornale

The Petrecca case divides Rai. Bulbarelli returns

The Petrecca controversy continues to spark tensions at Rai, leading to a strike by the Usigrai union over the resignation of a key director amid strong viewership numbers during the Olympics.

The ongoing Petrecca case is creating significant turmoil within Rai, particularly after the controversies surrounding the sports commentary of the Olympic opening ceremony attributed to the director of Rai Sport. As a response, Usigrai, the largest union within the organization, has initiated a 'signature strike', where services from those who joined the strike went on air unsponsored. This protest is aimed at addressing what the union calls potential damage to the Rai Sport brand and overall company image. Usigrai's secretary, Daniele Macheda, is demanding that Rai take responsibility for its decisions regarding staff management and the strategic direction taken towards the Olympics.

In stark contrast, the position of Unirai Figec, another union within Rai, dismisses the agitation as 'instrumental', arguing that the organization has been reporting on the Olympics with a high level of professionalism. They emphasize that viewer ratings tell a compelling story, particularly pointing to moments during the opening ceremony that saw ratings exceeding 50%. This indicates a strong interest and engagement from the audience, suggesting that the controversies might not affect the overall success of the broadcasting.

The tension surrounding the Petrecca case has become truly significant, as it raises questions about the internal dynamics within Rai and the implications for the management going forward. The varying opinions within the union highlight broader issues facing the media organization, including challenges related to professionalism, public perception, and the effectiveness of their staff management strategies. The unfolding situation at Rai could potentially influence future programming decisions and staff relations within the broadcaster as the Olympics continue to draw viewership.

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