The music selections used in the broadcasts of the Olympics have sparked confusion among viewers, particularly regarding the Uuden Musiikin Kilpailu (UMK) competition. During the Olympics, certain songs have received more airplay on Yle's live broadcasts, leading some viewers to speculate that this might impact the competitive landscape in the UMK final scheduled for the end of February. Concerns have been shared widely across social media platforms, including the anonymous app Jodel, where viewers have expressed their thoughts on the matter.

Many fans have noticed that one specific song, 'Takatukka' by Antti Paalanen, seems to dominate the airwaves, leading to questions about fairness and possible biases in song selection. Some viewers have articulated feelings of discomfort, suggesting that continuous play of any particular song could lead to it being perceived as a frontrunner in the UMK competition, thus creating an uneven playing field. The interactions not only highlight the concerns around the influence of media on public perception but also raise questions about the impartiality of music broadcasting during major events.

The ongoing discussion reflects a broader concern within entertainment and sports media about the power of exposure in shaping outcomes in competitive environments. As viewers continue to debate the implications of music broadcast choices, Yle's response will be awaited, as it has a crucial role in ensuring that fairness is maintained in the UMK competition and that all competing entries receive equitable representation during such high-profile events.