Feb 12 • 19:50 UTC 🇸🇪 Sweden Dagens Nyheter

Vera von Otter: My meanderings among tech people and down vests in the capital of capital

The author discusses attending Scandinavia's largest tech fair in Stockholm, examining the culture and optimism surrounding the tech industry.

In her article, Vera von Otter reflects on her experience attending the recent tech fair in Stockholm, which has been designated as Europe's capital of capital by The Economist. The event, held at the Strawberry Arena, showcases the vibrant atmosphere of AI optimism where tech enthusiasts gather. Von Otter describes the scene filled with down vests, long coffee queues, and oversized name tags that symbolize the tech culture prevalent in this bustling environment.

The author humorously notes the 'uniform' required to be part of the tech brotherhood, highlighting specific attire like Patagonia vests and jargon that includes phrases such as ‘circle back’ and ‘create value.’ Such cultural markers reflect a shared mindset among attendees who believe in the power of technology to solve social problems. This characteristic attitude has become a defining feature of the tech community, showcasing both the confidence and the sometimes insular nature of its members.

Von Otter introduces a new acquaintance from Austria, who reads out critiques regarding the tech industry's current direction, indicating a growing skepticism among some regarding the unbridled optimism often associated with tech solutions to complex social issues. Through her observations, Von Otter invites readers to consider the dual sides of tech culture - the exhilarating potential and the necessary critical outlook as society navigates its reliance on technology in addressing broader challenges.

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