The recent report from Rio de Janeiro's city hall reveals that the upcoming 2026 Carnival is anticipated to inject about R$ 5.9 billion into the local economy. This figure is R$ 200 million higher than an earlier estimate provided in January, reflecting the event's growing economic significance. The report is part of the fifth edition of the "Carnaval de Dados," a comprehensive analysis released by the city.

Expectations for attendance are high, with the municipality estimating around 8 million people will participate in the pre-Carnival festivities starting on January 17th and continuing until February 22nd. This projection indicates an upward trend from the previous year's estimated economic impact of R$ 5.7 billion, showcasing the Carnival's role as a vital economic driver in the region. The influx of both locals and tourists significantly contributes to this growth.

Furthermore, the city anticipates generating approximately R$ 240 million in tax revenue from services directly or indirectly related to the Carnival. Notably, the tourism and events sectors are projected to account for over R$ 47 million of this figure. The report also forecasts around 2 million tourists will visit the city during this vibrant period, underlining the importance of Carnival as a pivotal event that boosts Rio de Janeiro's economy and enhances its profile as a major travel destination.