In a recent discussion, Paul Brunson, a relationship expert from the show Married at First Sight, highlighted the misconception that lavish gifts and extravagant outings are necessary for building intimacy in relationships. Many couples invest significantly in 'relationship repair' gifts, with reports suggesting that the average couple in the UK spends over £750 annually on such endeavors. A survey of 2,000 adults in relationships further indicates that a substantial number pursue holidays and gourmet dinners under the belief that these experiences can rekindle romance.

Brunson points out that despite the financial investments, a staggering 67% of participants in the survey believe the essence of maintaining closeness is about feeling 'listened to and truly heard.' He emphasizes that communication and emotional connection are critical for intimacy. According to Brunson, effective listening lays the foundation for a deeper connection, asserting that if one cannot understand their partner, genuine intimacy cannot be established.

His collaboration with Specsavers to promote this message serves as a reminder that relationship health does not necessarily correlate with monetary expenditure, but rather with the emotional efforts couples make to connect with one another. This perspective challenges conventional ideas about romance and intimacy, advocating for simpler, more meaningful interactions to foster closeness between partners.