The Protests Are Being Televised
Bad Bunny's performance during the Super Bowl halftime show has emerged as a significant moment of political critique against a government that struggles to handle dissent.
Bad Bunny's performance at the Super Bowl halftime show has notably been recognized as a pivotal moment of criticism against a government that often responds poorly, and sometimes violently, to opposing opinions. This event underscored the enduring role of traditional television as a powerful communication tool, showcasing its potential to serve as a weapon of political expression amidst ongoing social protests. The Super Bowl, known for its unparalleled audience and profitability, continues to be a significant platform for cultural commentary, as highlighted by the massive viewership of 124.9 million for the 2026 event on NBC, slightly down from the previous year's 127.7 million on Fox.
The NFL Super Bowl is broadcast on a rotating basis among the major TV networks in the U.S., with NBC, ABC, CBS, and Fox showcasing the event over the span of years. This arrangement not only guarantees high ratings but also emphasizes how the Super Bowl transcends mere sports, often serving as a stage for broader societal messages. Viewership numbers reaffirm the Super Bowl’s place as a focal point of American culture, where music, celebrity, and national identity intersect, particularly during moments of unrest.
The broader implications of such performances reflect the intersection of entertainment and political activism, prompting a conversation about the responsibilities of artists to address social issues and the capacity of media to amplify dissenting voices. This interplay suggests that moments like Bad Bunny’s performance could inspire further political engagement among audiences, highlighting the importance of media in times of social upheaval.