Adventure Leisure, the operator of Mulligans indoor crazy golf and Ninja Warrior UK venues, announced that it will introduce a mobile phone ban for families during the February half term. This initiative aims to combat excessive screen time, which has been linked to negative impacts on mental wellbeing, particularly during family outings where distractions from devices can diminish quality interactions. The company believes that by banning smartphones, families can focus on connecting with each other more meaningfully.

This move is being touted as the first of its kind across Britain, reflecting a growing concern among operators of family-oriented attractions about the impact of digital devices on social interactions. Adventure Leisure plans to employ a 'phone patrol' at its venues to ensure that guests adhere to the ban, which highlights the company's commitment to fostering better family experiences during visits. The ban comes at a time when many parents feel overwhelmed by the digital distractions that permeate everyday life, even during cherished family moments.

As Adventure Leisure rolls out this innovative policy, it opens up a dialogue about the balance between technology use and real-life interactions, particularly in settings designed for family bonding. The initiative may prompt other attractions to reconsider their own policies on mobile phone usage and could potentially set a new trend for enhancing family experiences in the UK. This decision, rooted in mental health considerations, underscores a broader societal movement towards reducing screen time in favor of more engaged, face-to-face interactions among families.