Hillsdale College has officially launched the 'Learn Like Charlie' campaign during Turning Point USA's All-American Halftime Show, aimed at inspiring Americans to engage with educational courses based on the Bible and the U.S. Constitution. This initiative comes in memory of Charlie Kirk, a key figure in conservative education advocacy, who was assassinated on September 10, 2025. Hillsdale College's President Larry Arnn emphasized the importance of rigorous education, referencing a conversation he had with Kirk, where he encouraged him to embrace the challenges of serious learning.

The campaign invites participants to undertake the same online courses that Kirk had completed, reinforcing the college's commitment to classical education and civics. Arnn's remarks at Kirk's memorial service highlighted the value of studying foundational texts, asserting that true education requires dedication and effort. In a time when civics education is often lacking in American schools, Hillsdale's campaign seeks to fill that gap and inspire a broader understanding of the nation's history and values.

As civic education deteriorates in many regions, the 'Learn Like Charlie' campaign assumes a critical role. It not only memorializes Kirk's efforts in inspiring youth about American government and values but also positions Hillsdale College as a leader in promoting conservative educational initiatives. The campaign may significantly influence individuals' perspectives on learning and civic engagement, ultimately shaping the next generation's understanding of their heritage and responsibilities as citizens.