Sanoma, a media and educational materials company, has announced its adjusted operating loss for the October to December period to be 27.4 million euros, closely mirroring the previous year's loss of 27.3 million euros. The consistent loss indicates the ongoing challenges the company faces, as it struggles to navigate the changing landscape of the media and education sectors.

In a statement, CEO Rob Kolkman highlighted that the use of artificial intelligence (AI) has become increasingly integral to the company's operations across both educational and media domains. The introduction of AI tools, particularly for teachers, aims to aid in task creation, lesson planning, and assessments, which reflects a commitment to innovation in educational resources. This move aligns with broader trends in the education sector, where technology continues to reshape traditional practices.

Moreover, Kolkman noted that the news media segment has expanded its capabilities to produce quality news flows using AI. This indicates a shift towards enhancing digital journalism through technological advancements, aiming to meet the demands of modern news consumption. As Sanoma navigates these innovations, it will be crucial for the company to balance its financial challenges while implementing strategies to stay competitive in a rapidly evolving market.