Automakers in Argentina are increasingly utilizing financing as a commercial tool for vehicle sales, with a notable rise in credit for vehicle purchases in 2025.
In Argentina, financing has regained crucial importance in the automotive market, following a substantial decline in 2024. Data from the Online Information System of the Argentine Automotive Market (Siomaa) indicates a 46.4% increase in the number of registered financing agreements in 2025 compared to the previous year, demonstrating a rebound in consumer confidence and purchase intentions during this period.
This recovery has had a measurable impact on vehicle sales, with financing becoming more prevalent in transactions. In 2024, only 13.6% of all transactions involved some form of financing, but this figure rose to 17.2% in 2025. This shift underscores a growing trend towards purchasing new vehicles, with 67% of financing registrations for the year attributed to brand new units. Automakers and their financial divisions are responding proactively to these changes by offering tailored financing options to consumers.
As we look ahead to February 2026, consumers are expected to gain more access to SUVs with attractive financing terms, including installments and 0% interest options. This trend highlights the ongoing evolution of the automotive financial landscape in Argentina, where manufacturers are adapting to enhance affordability and encourage sales. The innovations in financing strategies reflect a broader effort to support the recovery of the automotive market, providing consumers with options that align with their financial capabilities and preferences.
