Feb 10 • 19:00 UTC 🇫🇮 Finland Ilta-Sanomat

Editorial: Asko Became an Iconic Furniture Brand

Asko, a legendary Finnish furniture company, has filed for bankruptcy due to financial struggles exacerbated by economic downturns, ending its legacy in January 2026.

Asko, a well-known Finnish furniture brand founded in 1918 by carpenter Aukusti Avonius, is approaching its end as the company filed for bankruptcy under Indoor Group. After more than a century in business, it faced insurmountable financial difficulties attributed to economic pressures that affected the entire Finnish market. This legacy brand, synonymous with trusted home furnishings for many Finnish families, can no longer sustain its operations as of January 2026.

The bankruptcy application on Monday prompted immediate store closures across Finland, leaving many customers in uncertainty, particularly those with prepaid orders. The situation was compounded by the additional bankruptcy filing of Insofa, a sofa manufacturer closely associated with Asko. The closure signifies not just the end of a brand, but also a significant emotional loss for many Finns who have ties to Asko products that span generations, from childhood to elderhood.

In a country where Asko has been a staple for home furnishings, the news resonates deeply. Many Finns have a sentimental connection to Asko, which transformed the landscape of furniture manufacturing and consumption. With the potential for a remaining trademark to be salvaged, there may be hopes yet for the legacy of Asko, but as it stands, the curtain is set to fall on a hallmark of Finnish craftsmanship and design.

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