Feb 10 • 14:24 UTC 🇨🇿 Czechia Aktuálně.cz

Farewell to an Attractive Price. Forgotten Volkswagens are the Nail in the Coffin of MPVs and SUVs

Volkswagen is discontinuing its Touran and Touareg models, marking the end of an era for MPVs and SUVs in the age of electrification.

Volkswagen is phasing out its older models, notably the Touran MPV and Touareg SUV, which are among the last of their kind before the company fully embraces electrification. The Touran has a storied lineage, dating back to its second generation introduced in 2015, designed by notable automotive designer Walter de Silva. Despite its steady sales over the years, the changing market dynamics and preferences have left these models as rare entities in an industry increasingly moving towards electric vehicles and away from traditional MPVs and SUVs.

The MPV segment, particularly in the Czech market, has dwindled significantly, now only represented by alternatives such as personal vans. With the decline of compact MPVs like the Touran, the landscape of the automotive market has shifted, with only a handful of options remaining, highlighting a transition to vehicles like the Chinese Dongfeng U-Tour. Volkswagen's decision to halt production of these models signals a broader industry trend where established format types are being replaced by newer, electric models.

As inventories run low, the Touran and Touareg represent a niche but beloved segment with a dedicated follower base that is slowly being extinguished by the rise of electrification. This shift not only impacts consumers who prefer traditional combustion engine vehicles but also reflects on the larger automotive market's evolution as companies prepare for a new era that prioritizes sustainability and efficiency over legacy car formats, indicating more significant changes to come for the industry as a whole.

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