Feb 10 • 09:08 UTC 🇦🇷 Argentina Clarin (ES)

Parasocial, or that bond with someone invisible

The article discusses the concept of parasocial relationships, particularly in the context of interactions with AI and chatbots, highlighting both the positive and negative aspects.

The article explores the growing phenomenon of parasocial relationships—connections individuals develop with invisible entities, such as celebrities or AI. This trend has been highlighted in recent articles discussing how people engage with AI technologies like chatbots, which have gained popularity for their apparent ability to listen and provide emotional support. Examples include sensational headlines about people marrying AI or using chatbots to resolve personal issues. However, there are darker instances, as illustrated by the tragic story of Zane Shamblin, a young man who took his life after deep engagement with an AI chatbot, underscoring the risks involved in these emotionally charged interactions.

The term 'parasocial' has gained traction, with the Cambridge Dictionary designating it as a defining term for 2025, indicating the growing recognition of this social phenomenon. It describes a one-sided relationship, where people feel connected to fictional characters or public figures without mutual interaction. This kind of bond, while often harmless, raises significant concerns, especially when individuals become overly reliant on AI for emotional support, blurring the lines between reality and artificial companionship.

As society increasingly integrates AI into daily life, the implications of parasocial relationships demand careful consideration. The potential for such connections to impact mental health, personal relationships, and social norms is profound. While technology can provide companionship and support, like any tool, it can also lead to harmful dependency if not approached with caution and awareness of its limitations and the importance of real human interaction.

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