Shakira's five-concert residency in San Salvador is expected to generate approximately 55 million dollars in tourism revenue, drawing in a mix of local and international attendees.
The Salvadoran government has reported that Shakira's concert series in San Salvador is projected to generate around 55 million dollars in tourism revenue. The residency consists of five concerts, with two already completed over the weekend. According to the country's Tourism Minister, Morena Valdez, the estimated attendance for all five concerts is expected to be 135,000 people, highlighting the significant draw that such international events can have on local economies.
Of the total attendees, about 51% are expected to be local Salvadorans, making up approximately 68,000 people, while the remaining 49% will come from abroad. International visitors hail from various countries in Central America, as well as the United States, Canada, Colombia, and Mexico. This influx of tourism is crucial for the local economy, especially in light of ongoing economic recovery efforts, with the concert series playing a pivotal role in boosting local businesses and the hospitality sector.
Minister Valdez emphasized that this event not only provides a platform for cultural exchange but also reaffirms El Salvador's appeal as a tourist destination. The significant economic impact underscores the potential benefits of hosting major international artists and events, with alighting the positive influence such occurrences can have on the local economy, especially amidst post-pandemic recovery.
