Bad Bunny, the Puerto Rican musician known for his reggaeton hits, headlined the Super Bowl LV halftime show held on February 8, 2026, in Santa Clara. His performance sparked significant public outcry, notably from parents who expressed concern over what they deemed inappropriate dancing by the performers, particularly twerking during the family-oriented event. Many of these parents took to social media to share their discontent, fearing that their children would be adversely affected by the visuals presented during the halftime spectacle.

Adding to the controversy, former U.S. President Donald Trump also criticized Bad Bunny's show, implying that such performances detract from the traditional values associated with the Super Bowl. Trump's remarks stirred further debate around the appropriateness of musical acts at major sporting events, especially those that showcase diverse cultural expressions. Bad Bunny's performance not only featured reggaeton rhythms but also highlighted Latino culture, making a significant cultural statement on a platform viewed by millions.

Though the backlash indicates a divide in audience reception, it also reflects broader societal discussions on representation and cultural appropriation in mainstream media. As debates continue over the content deemed suitable for family audiences, the implications of such performances could influence future events and selections of halftime show artists, especially regarding their creative expressions and cultural backgrounds.