Donald Trump publicly disparaged Bad Bunny's performance during the Super Bowl, deeming it 'the worst show of all time' in a post on his platform, Truth Social. He expressed his discontent with the politically charged nature of the performance, although Bad Bunny refrained from directly criticizing immigration services or Trump himself during his act. The performance featured dancers holding flags from various American countries, evoking a broader definition of America that transcends just the United States.

Trump's criticism emphasized his belief that Bad Bunny's show did not align with American standards of excellence and creativity, claiming that the singer's use of Spanish made it incomprehensible for the general American audience. He lamented that the performance might have a negative influence on children watching the show, describing the accompanying dance as 'disgusting'. His sentiments echo a substantial segment of conservative American opinions that view multicultural expressions in mainstream media as threatening to traditional American values.

Ending his post with his campaign slogan 'Make America Great Again,' Trump positioned himself as a defender of what he perceives to be the cultural integrity of the United States. His remarks could resonate with his base, which often expresses disdain for non-English performances and multicultural representation, hence amplifying a divisive narrative surrounding the cultural landscape in America, particularly in high-profile events like the Super Bowl.