A video posted on the official social media account of Assam's BJP has ignited a major political controversy, featuring Chief Minister Himanta Biswa Sarma in a simulated shooting scenario aimed at Muslims. In the video, Sarma is seen handling an air rifle while AI-generated scenes depict gunfire hitting individuals identified as Muslims through visual cues such as beards and caps. Critics have denounced the video's messages, including 'Foreigner Free Assam' and 'No Mercy', as openly communal and inflammatory, especially given the sensitive political climate surrounding statements about Bengali-origin Muslims in Assam.

The video includes sequences where Sarma is stylized as a hero from Western films, complete with Assamese phrases that translate to provocative statements like 'Why don’t you go to Pakistan?' and 'No mercy for Bangladeshis.' This provocative content has raised alarm given the timing amidst rising tensions in Assam regarding the treatment of Bengali-origin Muslims. Following mounting protests and the serious accusation of inciting violence, the controversial video was later taken down from social media.

Opposition parties have responded strongly, accusing the ruling BJP and Chief Minister Sarma of inciting communal violence and threatening social harmony in Assam. The political fallout from this video is likely to impact the BJP’s standing in the region, particularly as discussions around communal issues continue to polarize the electorate. This incident underscores the volatile nature of politics in Assam where communal sentiments can easily escalate into broader conflicts, challenging the state's leadership to navigate these tensions responsibly.