Mobile app developers aimed at assisting consumers in identifying and boycotting American products have noted a surge in interest, particularly in Denmark and other areas, triggered by escalating tensions spurred by President Donald Trump's controversial remarks about Greenland. The app, Made O’Meter, designed by Ian Rosenfeldt, recorded around 30,000 downloads within three days, contributing to a total exceeding 100,000 since its launch in March. This spike in downloads underscores the political climate's effect on consumer behavior and the growing demand for tools that facilitate ethical consumerism.

Rosenfeldt, who resides in Copenhagen and works in digital marketing, conceptualized the app after joining a Facebook group of like-minded Danes committed to boycotting American goods. This community felt the need for practical solutions to their frustration over US products and Trump's policies, particularly concerning Greenland's territorial status. By scanning products, the app enables users to ascertain whether an item is American-made, streamlining the boycott process amidst rising political tensions.

The application's popularity reflects a broader trend of consumers seeking to align their purchasing decisions with their political views, especially in response to perceived threats from foreign policies. As users increasingly leverage technology to express their social and political stances, the success of Made O’Meter may inspire similar initiatives in other regions, amplifying the movement toward conscientious consumerism and potentially impacting international trade dynamics.