In an interview with Le Figaro, Miguel Falomir, the director of the Prado Museum in Madrid, stated his reservations about the prospect of welcoming 5 million visitors, echoing concerns about the impact of mass tourism on cultural institutions. He highlighted that the museum had already welcomed 3.5 million visitors in 2025, and expressed a desire to maintain the quality of visitor experiences rather than simply aiming for higher numbers. Falomir's comments draw attention to the challenges that major museums face in balancing accessibility with preserving the integrity of their collections.

Falomir's stance reflects a growing sentiment among museum directors that while tourism is crucial for operational sustainability, it must not come at the expense of the visitor experience or the preservation of artworks. He articulated the need for museums to become more than tourist hotspots and to prioritize educational and cultural engagement, along with a more measured approach to visitor capacity. This is particularly pertinent given that other major museums, like the Louvre, are also grappling with similar issues of overcrowding and visitor management.

The implications of Falomir's remarks are significant as they may influence policy discussions regarding venue management in cultural spaces. His call to restore focus on quality rather than quantity could set a precedent for other institutions striving to enhance the visitor experience while protecting their heritage. As cultural destinations continue to attract millions, navigating the fine line between welcoming visitors and safeguarding cultural assets will be crucial for their long-term sustainability.