Flávio Bolsonaro, the son of former Brazilian president Jair Bolsonaro, officially launched his presidential campaign while speaking at an international far-right conference in Jerusalem. In his address, he made it clear that he wasn’t just speaking as a senator but as a candidate for the presidency of Brazil. His attendance at this event follows his travels to countries in the Middle East, including Bahrain and the United Arab Emirates, with plans to visit the United States next. This strategic move underscores his desire to align with international far-right movements and garner support beyond Brazil. In Brazil, political dynamics are heating up as the country gears up for the presidential elections set for October. Current polling indicates that Flávio Bolsonaro is trailing behind former president Luiz Inácio Lula da Silva, known simply as Lula, who leads in the surveys. This backdrop of rapidly shifting political sentiments puts additional pressure on Flávio as he seeks to establish a strong national presence and credibility on the global stage. The implications of his candidacy could be significant for Brazilian politics, considering his family’s controversial legacy. Jair Bolsonaro, his father, was known for his polarizing policies and rhetoric during his presidency, which were characterized by a strong far-right stance. Flávio Bolsonaro's attempt to connect with international far-right leaders and narratives may reflect a tactical response to the political challenges he faces at home as he positions himself for a possible shift in Brazil's political landscape as the elections approach.