Feb 7 • 20:55 UTC 🇭🇷 Croatia Index.hr

INTERVIEW Meet Philtz, the man behind those retro AI "memory books"

Philtz, a multifaceted creator, discusses his new video series 'Spomenar' and the intersection of nostalgia, digital art, and technology.

Filip Filković, known as Philtz, is an acclaimed director and digital artist whose work spans various fields, including music videos and unique city-scavenger installations. His latest project, 'Spomenar,' captures nostalgic moments through retro-inspired AI-generated videos, resonating deeply with audiences on social media. Philtz emphasizes the importance of evoking feelings and memories through his art, highlighting that each video is a reconstruction of specific emotional experiences.

In the interview, Philtz reflects on the creative process behind 'Spomenar,' describing it as a personal journey that ignites nostalgia in viewers. He expresses his desire to push the boundaries of technology and art, particularly through the use of artificial intelligence, which he embraces as a tool for innovation rather than a replacement for human creativity. As digital art continues to evolve, Philtz believes it is crucial to maintain a connection to the past while exploring new frontiers of expression.

The conversation also touches on the future of visual arts, as Philtz shares insights on how emerging technologies can influence artistic expression and creativity. His unique perspective challenges traditional approaches to art, advocating for a blend of nostalgia and modernity by utilizing AI to create works that inspire reflection and connection. Philtz's work exemplifies how digital art can serve as a bridge between past experiences and contemporary culture, making it relevant and engaging for both current and future audiences.

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