COGNICURRENT

Feb 3 • 07:34 UTC • 🇰🇷 Korea • Hankyoreh (KR)

Coupons Distributed but 1 Million Users Flee in January... Escaping Rate Increased Tenfold

Coupang's monthly active user count dropped by approximately 1.1 million in January, likely due to the impact of a significant data breach that occurred at the end of the previous year.

#coupang #data breach #monthly users #user decline #market analysis

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