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Feb 3 • 06:11 UTC • 🇩🇪 Germany • FAZ

Beauty is Secondary: 'The Miss Germany Brand Must Not Fail'

Max Klemmer, the head of the Miss Germany contest, asserts that traditional beauty pageants are outdated and seeks to transform the brand's image beyond its historical focus on conventional beauty standards.

#beauty pageants #miss germany #max klemmer #cultural change #image transformation
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