Famous British brand in the hands of a 23-year-old. Will the 'TikTok generation' love it?
The historic British sports brand Slazenger has appointed 23-year-old Alexei Hamblin to revitalize its image and attract younger consumers.
A compact global news feed for the bigger picture.
The historic British sports brand Slazenger has appointed 23-year-old Alexei Hamblin to revitalize its image and attract younger consumers.
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A compact global news feed for the bigger picture. It pulls reporting from outlets around the world so you can compare what gets covered, what gets missed, and how it’s framed.
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