Joy of the Market: Priit Värv: The market must become a place not just for buying, but also for socializing
Former Elva mayor Priit Värv has taken charge of the Tartu market, advocating for it to become a social space beyond just shopping.
Tartu market must be a place for various activities
Priit Värv, the new CEO of AS Tartu Market, envisions the market evolving into a hub for local products and diverse activities.