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Italy
Il Giornale
National & Local
After a record-breaking 2025, BMW now restarts from iX3
BMW Italy's CEO Massimiliano Di Silvestre attributes the group's sparkling 2025 results, with a 7.4% growth and nearly 90,000 vehicles registered, to a modern ambidextrous business strategy that focuses on technology and attracting new customers rather than converting existing ones to electric.
Jan 15 • 17:37 UTC