For Sip, a phone call that extends life and, after 32 years, goes viral on social media
A famous advertisement featuring Massimo Lopez has resurfaced on television as part of a marketing strategy by Tim during the Sanremo festival week.
The End of Influencer Marketing?
The article discusses the changing landscape of influencer marketing, questioning the traditional role of brands as creators monetize their content directly through platforms like Patreon and OnlyFans.
[Zhao Beijing] The 1 trillion won Hongbao War of Chinese AI Companies During the Spring Festival, Where is it Headed?
Chinese tech giants are engaging in a fierce competition dubbed the 'Hongbao War' during the Spring Festival, targeting traditional practices of giving red envelopes (Hongbao) with innovative AI marketing strategies.
China’s tech companies vie for attention on CCTV’s festival gala, the year’s biggest stage
Chinese tech companies are competing for visibility at the CCTV Spring Festival Gala, a significant marketing platform reminiscent of the Super Bowl.