Recently warned about it, now wants to connect. Ford will produce cars for the Chinese
Ford's CEO Jim Farley is shifting from warning against Chinese competition to supporting a collaboration that may involve manufacturing cars for China in Europe.
Ford's struggle for survival in Europe: dying in installments
Ford is fighting for survival in the passenger car segment in Europe, facing challenges like expensive models and a lack of its own electric platform, while a partnership with Renault is seen as a potential lifeline.
Ford's electric venture has cost the company nearly 20 billion dollars
Ford's ambitious electric strategy has faltered, resulting in a value write-off of $19.5 billion due to significant losses in its electric division, Model e.