Now speaks the criticized clothing brand Bypias - 'We do not accept... '
Finnish success brand Bypias has responded to criticism regarding its employee treatment and operational practices.
Germán Frers: how an Argentine designer conquered the world's major shipyards
The article explores the legacy of Argentine designer Germán Frers, who established a prestigious reputation in yacht design, influencing international shipyards and establishing a global brand.
A Blow to the Prestige of the Monarchy and the International Stature of the Country
The arrest of Prince Andrew poses serious reputational risks for the British monarchy, often regarded as a crucial national brand.
The USA brand in free fall
The article discusses the decline of the United States' global reputation and the effects of soft power on its international influence.
China-EU tariff agreement on EVs seen cutting shipments but boosting profitability
The China-EU tariff agreement on electric vehicles is expected to reduce shipment volumes while enhancing the profitability of Chinese car manufacturers, as they avoid price wars and maintain their brand reputation.
How not to burn out in an influencer campaign
This article discusses the complexities and legal considerations of influencer marketing, highlighting the importance of proper preparation to mitigate regulatory, reputational, and contractual risks.