How bookmakers set football odds
The article explains how bookmakers calculate odds for football matches by combining probabilities with market considerations and risk management.
The odds for Sanremo 2026: who will win the Festival?
As the Sanremo 2026 Festival approaches, bookmakers predict Serena Brancale as the frontrunner among the favorites.
Czech bookmakers accepted bets for the Winter Olympics worth about 2.1 billion crowns
Czech bookmakers have reportedly taken bets estimated at around 2.1 billion crowns for the upcoming Winter Olympics.
Arsenal decision could cost bookies over £1m as Mikel Arteta's side face pivotal Tottenham clash
Arsenal's recent performance in the Premier League has raised concerns for both the team and bookmakers, leading to potential losses for betting companies exceeding £1 million.
Bookmakers have so far accepted bets amounting to 1.6 billion crowns for the Winter Olympics
Czech bookmakers reported receiving bets totaling 1.6 billion crowns for the upcoming Winter Olympics.
Finland is the bookmakers' favorite to win the Eurovision Song Contest
Finland has emerged as the bookmakers' leading favorite for the upcoming Eurovision Song Contest, even before the official representative has been selected.
Emma is the bookmakers' favorite
Artist Emma and her song "Northern Lights" are currently the favorites to win the Melodi Grand Prix final, according to bookmakers.
England’s poorest areas have 70% more vape shops and bookmakers than wealthier ones
A study reveals that England's poorest areas have significantly more vape shops and bookmakers compared to wealthier areas, highlighting a disparity in local retail options.
Arsenal handed Premier League crown in February as bookies concede title race is OVER
Bookmakers declare Arsenal the unlikely Premier League champions early in the season after a significant victory against Sunderland, despite games still remaining.
Cristiano Ronaldo's next club odds as Man Utd legend 'goes on strike' at Al-Nassr
Cristiano Ronaldo is reportedly on strike at Al-Nassr with bookmakers suggesting a return to MLS as his most probable next move.
Man United's 11/2 hopes to return to Champions League under Michael Carrick
Manchester United has appointed Michael Carrick as their interim manager with hopes of returning to the Champions League next season, as bookmakers assess their chances at 11/2.
Sports piracy explodes in UK with 3.6bn illegal streams and rise of black-market bookmakers
A new report reveals that illegal sports streams in the UK have surged to 3.6 billion, highlighting the challenges faced by broadcasters amidst a close link with unlicensed gambling.
Africa Cup: Living the Favorites Instead of Dying as Favorites
Morocco's chances of reaching the Africa Cup final against Nigeria are high, with bookmakers favoring them due to their home advantage and strong previous performance.
Who is the favourite to win the Carabao Cup 2025/26?
The semi-finals of the Carabao Cup have begun, with Newcastle United and Manchester City among the final four teams, where bookmakers suggest varying favorites for the trophy.
FIFA allows bookmakers to broadcast World Cup matches
FIFA has enhanced its commercial ties with the betting industry by signing a four-year agreement that permits certain betting operators to stream live World Cup matches this year.
Living on betting? It’s for professionals. Bet in advance and only on foreign sites
Vincenzo, a 42-year-old poker player from Calabria, bets heavily on Serie A matches, analyzing team motivations to gain an edge over bookmakers, and primarily utilizes illegal Asian betting platforms for better odds.
Bilić is the second favorite for the Hammer's bench, former United coach is also mentioned: Here's what the bookmakers say
Slaven Bilić is among the top contenders for the managerial position at Premier League club West Ham, who are currently facing relegation.
Here's what bookmakers say about Bilić's chances for the West Ham bench
Slaven Bilić is the second favorite among bookmakers to return as manager of West Ham, following his previous tenure that peaked during the 2015/16 Premier League season.
Bookmakers assessed Bilic's chance of returning to West Ham's bench
Bookmakers have evaluated Slaven Bilic as the second favorite to return to West Ham United, where he previously helped the team achieve a seventh-place finish in the Premier League during the 2015/16 season.
He correctly predicted the matches; the bookmaker canceled the winnings. What did the court rule?
The Warsaw District Court ruled on the annulment of winnings by a bookmaker, emphasizing that bookmakers cannot cancel winnings without sufficient evidence of match-fixing.
Starmer urged to scrap ‘outdated’ law limiting power to stop new gambling premises
Nearly 300 politicians and campaigners are pushing for the repeal of an outdated law from 2005 that restricts community power to block new gambling establishments such as bookmakers and slot machine shops.
Next Man United Odds: Enzo Maresca emerges as new favourite after Ruben Amorim sacking
After the surprising sacking of Ruben Amorim, former Chelsea manager Enzo Maresca is now the bookmakers' favorite to take over as Manchester United's coach.
Napoli, will the champions of Italy do it again?
Napoli fans are hoping for another successful season under Antonio Conte after recently celebrating their second consecutive trophy, though bookmakers remain skeptical about their chances of winning the Scudetto again.