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4 stories
🇩🇪 SZ
National & Local

Nutrition bestseller author Bas Kast: "Sometimes there were chips and bitter lemon for dinner"

Bas Kast, a successful nutrition author, engages with fans during his book presentation, showcasing his approachable personality and marketing savvy.

Mar 10 • 14:16 UTC
🇫🇮 Yle Uutiset
National & Local

Former Tire Salesman Sauli Väyrynen Wrote a Book, but Marketing Surprised – "Easier to Sell Tires to a Middle-aged Person"

Sauli Väyrynen, a former tire salesman in Finland, faces challenges in marketing his debut book, finding it more difficult than selling tires.

Mar 4 • 11:59 UTC
🇪🇸 ABC
Life & Tech

Joan Didion, queen of literature... and marketing

Lili Anolik's book 'Didion & Babitz' challenges the myth of the revered writer Joan Didion, questioning the authenticity of her perceived fragility and the omissions in her work 'The Year of Magical Thinking'.

Feb 6 • 18:21 UTC
🇪🇸 elDiario.es
Life & Tech

Lana Corujo, the writer who has gone viral without using a 'brutal marketing strategy'

Lana Corujo's novel, 'Han cantado bingo,' has become a viral success one year after its release, despite her lack of aggressive marketing tactics.

Feb 1 • 20:29 UTC

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