Octopus urges people to follow 12am-4pm 'rule' if they want to avoid higher bills
Octopus Energy advises UK households to adhere to a 12am-4pm electricity usage rule to help minimize energy bills.
Martin Lewis '4pm rule' can save you money and make homes feel warmer
UK households can follow Martin Lewis's '4pm rule' to increase indoor warmth and potentially save money on energy bills amid cold weather and rising energy costs.